The
Platinum
Edition of Tourism Website Builder is our top-of-class CMS System and
Internet Marketing tool for
the travel and tourism industry.
The Platinum Edition includes
the features most requested by operators
of large tourism businesses, destination marketing groups, tourism associations,
or any company or organization representing multiple tourism properties
and tour operators.
The
Platinum Edition is loaded with our most powerful features
and is
offered as a hosted
Web site Content Management System. No need for costly additional hardware,
software, and technical maintenance typically required by in-house systems.
If
you require a highly customized or deployed
system, please contact us for a quote.
The
recommended hosting package for this edition includes 400 MB of diskspace.
More space may be ordered if required. See 'Hosting'
for more details.
Easy Site Construction
Choose
your layout and color palette Use design templates to easily build
Web Pages. No
special technical skills or knowledge of HTML programming required.
Site Management
Keep your site fresh and up-to-date with all the tools you need to manage,
update and delete site content.
Content Scheduling
Ensure
that only current information appears on your Web site Predefine the
timing of content posting and automatic removal.
Multimedia
Upload and incorporate multimedia audio and video into your Web pages.
Digital
Documents
Upload and distribute digital documents from your Web pages. Use this
feature to distribute Newsletters or Brochures in Acrobat (.pdf), Microsoft
Word (.doc), Rich Text (.rft) or other popular formats.
Improve Search Engine Rankings
Create and edit your own meta tags for improved search engine rankings.
Visitor Tracking
Track the number of visitors who come to your site, how they found you,
where they are located, your most popular pages, their most common search
terms, top referring sites and much more. Presented in text and color
graphics.
What's
New
Designate
new pages to be featured in a "What's New" section prominently
displayed on the home page
with title, quick summary and link to more information.
Photo
Gallery
The Photo Gallery module allows you
to create and manage multiple photo galleries. Choose different themes,
seasons, regions or activities. Each Gallery can contain multiple pages
of photos. Click on thumbnail images for enlarged photos. Add photo
captions, descriptions, photo credits and Web links. Change the images
as often as you like.
Events
Schedule
This easy-to-use Events Schedule can be used to promote activities at
your business, or regional and community events. Features include: automatic
purge of outdated information; Secure administration with ability to
add, alter or delete messages.
Opt-in
E-mail Marketing & Visitor Address Collection:
Give your Web visitors the opportunity to subscribe to an opt-in e-mail
marketing program based on their personal interests. Regular newsletters
or one-time E-mail marketing pieces can be created and sent to the subscribers.
E-mail can be personalized with individual names. Send to all or only
to those according to their expressed interests. Collect subscribers
automatically from the Web site or enter them manually from telephone
inquiries. Create postal mailing lists from the collected data.
Information
Request System:
Minimize the effort involved in answering requests for information from
your Web site visitors by providing electronic documents, including
but not limited to Adobe Acrobat (.pdf), Microsoft Word (.doc), or Rich
Text (.rtf), that can be downloaded, read on-line or requested and sent
by e-mail.
An on-line
form allows visitors to order printed publications that can be sent
by post. If the viewer includes their e-mail address, an e-mail response
is immediately sent thanking them for their request, while you are notified
by e-mail of the details of their request. The text of the "thank
you" e-mail can be modified in the Back Office
Personalized
requests for information that is not readily available on the web site
can be submitted on-line. Immediately, an e-mail response thanking them
for their request will be sent, while you will be notified by e-mail
of the details of their request. The text of the "thank you"
e-mail can be modified at any time.
FAQ
Module:
Let your Web site deliver responds to your most Frequently Asked Questions
(FAQ) and reduce the work load on your employees. Simply create responses
to all of your most commonly asked questions. The Web visitor can select
from a list of questions and choose to instantly receive the responses
on screen or by e-mail.
Tell
A Friend
Grow your audience with this handy feature that enables your Web visitors
to send e-mail to their friends inviting them to visit your Web site.
Web
Mail
Web Mail allows you and your employees to collect e-mail with a username
and password from anywhere in the world using an Internet connected
computer with a standard Web browser. No e-mail program is required.
With all the features of regular e-mail programs, Web Mail is a must
for anyone who travels out of the office.
Site
Map
Tourism Website Builder automatically generates a Site Map of the pages
and directory structure of your site. Visitors can use this page to
quickly view descriptions and links to all the pages in your Web site.
Web
Site & Document Search
Give your visitor access to ALL the information provided on your Web
site with a resident search engine that, unlike most search engines,
indexes not only web pages, but all electronic documents that are available
for viewing or downloading from the Web site.
Press
Gallery
Give
media outlets the tools they need to promote your business. The Press
Gallery allows you to create and post Press Releases. An archive is
automatically created for past releases. Plus, images (photos and logos)
can be made available for download in print quality and web quality.
Plus travel trade materials, such as itineraries, tour bus narration
and maps can also be uploaded and made available for distribution.
Multiple
Administrators & Security Assignment
While your system is configured to allow access only to the authorized
administrator, this module allows you to define additional authorized
users to administer the site. Also, administrative access to key sections
or pages can be granted to associates or partnering organizations. I.e.:
Tourist Info Booth, Chambers of Commerce, etc. Assign which sites, sections
and pages that each user has the authority to edit. This feature protects
the security of the web pages from accidental or intentional changes
by unauthorized persons within your organization or other site administrators.
Contact
Management System
Keep in
touch with clients and contacts with this web-based Contact Management
System. Create a listing for each client, employee, business contact
or supplier. Create individual e-mail or multiple individualized e-mail
to all contacts, or target only those according to specific categories
or status (which you can define).
Multiple
Property Listings & Tourism Database
Designed specifically for tourism marketing groups and operators of
multiple properties, this powerful module enables you to dynamically
create and display colorful templated database-driven listings for multiple
tourism operators or properties. Web site visitors can browse listings
according to location, business type, recreational interest, amenities
etc.
Secure,
user friendly, capable of handling a complex and growing catalog of
listings, the Tourism Database can be customized to meet your specific
needs. Listings, categories, sub-categories and items can be added,
changed or deleted.
Create
a database entry for each tourism operator. Tourism Website Builder
will then create and display a colorful listing on your Web site based
on the information in the database. Listings are complete with photos,
contact info, services offered and active e-mail and Web links. All
listings are created from a common design template.
Assign
each listing to an unlimited number of database categories. These categories
determine in which section of your Web site the listing will appear,
and are also used to return matches on visitors' searches. Categories
can include location, accommodations, tour operators, activities, arts
& culture, attractions and events, etc. Add sub-categories that
can further define the viewers searches. I.e.: type of accommodations,
setting, amenities offered, seasons of operation, price, etc. Each sub-category
can be assigned specific items. I.e.: an 'Amenities' sub-category could
contain such items as room service, pool, cooking facilities, cable
TV, etc. Visitors can search by selecting the desired items, or by keywords.
This module
comes pre-configured with the most common categories, sub-categories
and items for the tourism industry, but can be easily edited or reconfigured
using Tourism Website Builder.
Multiple Web Sites
Manage multiple Web sites, each with it's own unique Web address. Manage
both public and password protected private sites. These might include
public sites for tourism and economic development and private sites
for clients, suppliers and associates or a secure Intranet for employees.
These sites are administered through the same admin area and share common
tools. Prices are based on the number of sites managed. The
Platinum Edition comes ready to manage two sites. A license
to activate more sites can be purchased at any time if required.
My
Portfolio
This
add-on to the Multiple
Properties Tourism Database enables visitors to create their
own private portfolios and save their favorite listings to their portfolio
for viewing later. My Portfolio also allows visitors to e-mail their
favorite listings to their friends. A great trip planning feature!
Corporate Communication System
This add-on
to the Contact Management System turns your Tourism Website Builder
into an integrated Private Messaging and Corporate Communication System.
Use this powerful module as a private internal communication system
for staff and for external information distribution to clients, suppliers,
associates and other agencies.
Exchange electronic documents. Reduce mailing costs.
Private system eliminates
e-mail SPAM.
Create
a listing for each client, employee, business contact or supplier. Designated
persons may be given individual usernames and passwords that will allow
them to log in and see any documents, private messages, web mail, web
pages or information that is intended exclusively for them. They
may also be allowed to access and update all, or specific portions of
their listing information. Contact
data can be exported for mail merges & address labels.
Multi-Tier Listings
This add-on to the Multiple
Properties Tourism Database was designed specifically for organizations
who wish to offer or sell listings to their members or advertising customers
according to a multi-tiered buy-in.
While the
Multiple
Properties Tourism Database enables you to create a single tier
of listings that all share the same design template, this module allows
you to create up to three levels of listings, each with unique display
characteristics - Bronze, Silver, and Gold. Listings can be designated
to display according to the tier of membership buy-in. I.e.: A Gold
listing will display more information and photos than a Silver. A Bronze
listing displays less info and features.
Membership/Customer Management
This add-on
module lets you turn your Multiple
Properties Tourism Database (single or multiple tiers) into a
powerful system for managing the sale and renewal of the members/customers
who have listings on your Web site
Simply
designate a renewal date for each member or customer in your database
and it will automatically handle renewal reminders. Sixty days in advance
of expiration, an e-mail notification is automatically sent to both
the member and the site administrator. If not renewed within 30 days
another reminder is automatically sent. Upon expiration a final notification
is sent and the listing will be suspended from appearing on the Web
site This module can be integrated with the optional Contact Management
System or the full featured Corporate Communication System, so you can
employ advanced e-mail and communication options with your membership.
On-line
Membership Application
An add-on to the Multi-Tiered Membership Module that lets you accept
membership applications on-line. A dynamic web page will display information
on each tier of membership. The prospective member chooses a tier. A
form will appear that contains the fields used in the Tourism Database
for the selected tier. Certain fields that are used for internal purposes
only may be excluded for viewing, at your discretion. Registrants fill
in the blanks and then submit the form. The form is immediately entered
into the database - saving your staff the work of having to manually
enter the information.
You are
notified by e-mail when a new membership application or is submitted.
New submissions are automatically designated as 'pending'. Once you
have approved the memberships simply re-designate them as 'current'.
The new registrant will then appear on the Web site and available for
e-mail marketing and membership management.
On-line Payment
An on-line payment option can be added to your Membership/Customer Management
Module or your On-line Membership Application that will allow applicants
to pay for their membership, or renew their membership, by credit card
at the time of submission. A secure server will accept the payments
and immediately notify you by e-mail that a payment has been received.
No sensitive credit card information is sent in the e-mail notification.
You retrieve the information securely through Tourism Website Builder
so that you may process the credit card.
On-line
Surveys
Survey your Web visitors and view the results in real time. Create surveys
in the Back Office. Results are tabulated immediately and presented
privately in the Back Office or publicly on-line. Features statistical
reporting and color graphing.
Hands-on
Training:
One of the most popular features of Tourism Website Builder is how easy
it is to learn and master. Our professional training staff make it even
easier by offering personal instruction by telephone. Your trainer will
guide you through hands-on learning and provide handy 'cheat sheets'
for remembering the most common tasks. Tele-training has proven to be
far more effective than in-person or group training. It places you in
front of your own computer and facilitates learning at a relaxed pace.
No one is staring over your shoulder. There's no stress. This personal
and private approach eliminates the peer pressure of group training.
You can ask any question without feeling self-conscious.
While everyone
learns at a different speed, each version includes an allotment of training
time that is typically sufficient to learn that specific version. However,
if required, blocks of additional training time may be purchased at
bulk rates. Time can be utilized in multiple sessions or banked for
later. The Platinum Edition includes 10 hours
of training.
Optional
Upgrades
Optional
Upgrades are available to further increase the power of the Platinum
Edition.
Banners & Display Advertising:
Present advertising banners and display ads on your Web site. Ads are
automatically displayed in rotation. Manage the start and end date of
each ad campaign. Specify the 'weight' of each campaign by increasing
or decreasing the frequency of appearance.
Discussion
Board:
The Discussion Board is a threaded forum that can be used for a variety
of purposes. Answer questions and comments from Web visitors. Share
ideas and experiences between users. Post important community or business
events. It can be open to the public or visible only to those Discussion
Board "members" registered and/or approved by you.
Electronic
Postcards:
The 'Send a Post Card' feature allows visitors to build and send an
electronic e-mail post card to their friends. The Electronic Postcard
module lets you upload as many as 10 photos to create an assortment
of cards. Visitors choose their favorite photo, type in a personal message
and the e-mail address of their friend and an e-mail notification will
be sent to the recipient advising that an electronic post card is waiting
for them. The recipient clicks of a link in the notice and is transferred
to the post card via their Web browser.
Screensavers:
Downloadable screensavers are a proven way to build traffic to your
Web site. Supply your best photos and we will construct a custom screensaver.
Price is based on the number of images and includes scanning and color
correcting of supplied images and construction of screensaver application.
Visitors to our customers sites have downloaded and installed thousands
of screensavers. This is an excellent promotion tool.
Modification
and Customization:
While each control module offers a complete and rich feature set, if
requested, our programmers can modify any existing component or design
and build any custom component that you may require. Quotes for custom
design and modification are available upon request.
Hosted
Systems
Tourism Website Builder is offered as a managed, hosted
system that eliminates the need for additional hardware, software,
and maintenance typically required by in-house systems.
Deployed
Systems
For those who require an in-house installation, we also offer a deployed
system delivered pre-configured on a robust Web server ready for
in-house installation. Contact us for a quote.
Interactive
Broadcasting Corporation
alan@tourismwebsitebuilder.com
Tel: 1.877.325.7770 (Toll Free) or 1.250.377.4144
